HBF Health required photography to capture their CEO activating the new illuminated HBF signage on their Brisbane headquarters.

With very limited time available for pre-production, we took responsibility for the creative direction and quickly developed a practical approach using the building’s existing foyer environment. We created a simple presentation set-up featuring the HBF branding and incorporated a prop switch for the activation moment. With approximately 20 minutes available, we worked efficiently through multiple expressions and a secondary lighting set-up to deliver a strong selection of finished images within a very tight production window.

Good job Dale, You didn’t have a lot to work with so well played. The miracle of good filters and lighting – CEO Dr Lachlan Henderson